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This makes it an ideal business opportunity for non technically educated internet entrepreneurs. That it is easier to set up a business is just the beginning of the advantages of a turnkey site. This kind of business opportunity software will also function better than anything that you would create for yourself (even if you could). Think of the business itself. When you begin a new business, getting and keeping customers is your most important job, and you do not want your customers to be displeased with your service.